In 1987 when Tinker Hatfield famously cut a hole in the side of the Air Max 1 exposing Nike Air, he wasn’t to know that this small act would cause a global revolution.  An icon of innovation, the Air Max 1 is the hardest working running shoe ever, having logged more miles than Alberto Salazaar and Mary-Decker-Slaney combined. Other shoes get a little intimidated because this shoe is a big deal. It craves pavements, cement and asphalt and will not be stopped.

30 years later, the Air Max 1 spirit lives on, as Nike re-crafts this iconic shoe in the form of the Air Maxim 1, taking a classic shoe and applying new technologies to create a revolution all over again.

Join our ten South African Revolutionaries as they carry the spirit of the Air Max 1 forward in their work and their life, and the lead the charge into Cape/Burg. Continue Reading