NIKE hosts Guus Hiddink on soccer clinics in SA

Hiddink met the footballers at the Nike Football Sandton store, in Sandton City, early this morning where he imparted his knowledge on how they can become better footballers.  In a discussion based on the fundamentals of football, Hiddink also spoke of the impact of HIV/Aids in Africa, and that as an ambassador for the Nike (RED) ‘Lace Up. Save Lives.’ campaign, it is important for the youth to be tested for HIV/Aids and know their status.

The much anticipated, intense on-field training session at Orlando Stadium in Soweto this afternoon hosted by Hiddink, proved to be a game-changing experience for the young footballers.  Under the watchful eye of one of the world’s most respected coaches, the youngsters learned to combine skills and speed in position-specific training.

“This was a fantastic opportunity to visit South Africa with Nike, and engage with these young, skilled footballers.  They have the potential to become great footballers, to write their future, and it is imperative that they further develop their skills,” said Hiddink.

En route to Soweto, Hiddink stopped over at the Life Centre building in central Johannesburg, to acknowledge the Nike (RED) ‘Lace Up.Save Lives.’ message wrap.

“Sub-Saharan Africa has the largest prevalence of HIV/Aids in the world, and by wearing these Nike (RED) laces, I am supporting the fight against HIV/Aids and helping save lives in Africa.”

Locally, Nike understands the lack of fundamentals that young footballers don’t posses, however since implementing a strategic development programme since 2009, and supported by local professional coaches and specialists, the results are showing that there are a core group of players who certainly have the potential to become professional players sooner than anticipated.

In providing them with access to the best teams, coaches and athletes, these players are being introduced to the different dynamics of the game, all while further developing the fundamentals.

“Nike is especially proud to have the legendary Guus Hiddink be a part of our youth development programme in South Africa, and inspire them and provide insights to help them master their games,” said Seruscka Naidoo, PR Manager, Nike South Africa.

Hiddink will depart South Africa later on Saturday, only to leave behind a toolbox of skills and inspiration that the talented footballers can use to help them write their future.